This weekend, I saw the movie “Public Enemies.” The movie was okay, not fantastic, but not bad. However, there was one line that stood out for me. I don’t recall the exact wording, but John Dillinger says something along the lines of “These people are all about where you came from. That doesn’t matter. What [...]
Posts from ‘July, 2009’
Branding 101: Dress for Success
Anyone who has been reading this blog for awhile probably understands that personal branding is a hot topic for me. Likewise, I have been known to rant about people who totally miss the boat, such as I did in this post about branding.
My own brand works very effectively for me, and I recommend everyone take [...]
Is Your Business a Well-Kept Secret?
You see them everywhere. Billboards, ads, signs, business cards, brochures, and other marketing materials that give a business name and what they do. But they rarely give you a reason to do business with them.
What sounds more intriguing?
“Joe’s Bar & Grill - Family Dining”
or
“Joe’s Bar & Grill - Home of Nebraska’s Hottest Buffalo Wings!”
What is [...]
Reflecting on Life
It has certainly been an interesting week. Yes, I know that is no excuse to not post here on the blog. I was bad, I admit it.
So, my week in review . . .
Downtime issues with one of my vendors.
My son sprained his wrist.
Been crazy busy (yes, that IS a good thing.)
Went to a funeral [...]
Testing Out a New Toy
Anyone who has heard me do a marketing presentation at a seminar has heard me talk about how effective video marketing is, and how it doesn’t have to be expensive.
I just got a new toy to hopefully help in this endeavor. It is a Jazz EMV152 camcorder by Emerson. It is very similar to the [...]
The Downward Spiral of American Business
It’s so nice when you have an unpopular opinion, and someone else agrees with you.
Recently I met with another marketing professional. We were discussing the current business climate, and he said “Everything is different now. People keep waiting for this recession to end, and for things to go back to the way they were. That [...]
Learning Business Tips From Unexpected Sources
Yesterday, I attended a presentation by an excellent businessman and very capable marketer, Mark Lewis of Pro/Craft Contracting. If you live in Lake County, IL and have need of some home remodeling, you should talk to Mark. Check out his company’s website. I will give it at the end of this post, because I don’t [...]
Bring on the Pain!
It’s been a little while since I last posted. That’s because it is kind of tough to type with one hand. You see, I hurt my hand, and now I have limited use of my right hand until it heals.
No wait, I guess that is only partially true. The real truth is that I slacked [...]
