I recently saw an article that gave a surprising statistic. Apparently, as of about a week ago, consumer confidence in the economy had unexpectedly improved. People were feeling better. There was light at the end of the tunnel.
Then, the government bailout was rejected by congress. The stock market plummeted. The media went ballistic. RECESSION! DEPRESSION!! [...]
Posts from ‘September, 2008’
Look, a Cliff! Let’s Be Lemmings!
You Call THIS a Relationship?
There is a lot of great information available for free out on the Internet. Usually, all you have to do to get the info is to opt-in to an e-mail list. Not a problem, and I have done it many times.
These people who have these lists style themselves as Internet Marketing gurus. And they may [...]
Why I Think John McCain Will Be the Next President
Viral Marketing
This post is not about politics. I don’t care which candidate you support, and I will be making no value judgments on the character or capability of any of the candidates.
I get a lot of e-mails from well-meaning friends and relatives that contain something shocking, interesting, or humorous. E-mails with pictures of cats who [...]
Full Disclosure!
So, if you are like me, your web browser of choice is Mozilla Firefox. Also, if you are like me, you have been getting a reminder popping up on your screen every so often that it was time to upgrade to the newest version, Firefox 3.
In the past, every time that reminder came up, I [...]
More Than One Way To Skin a Card
Recently, I was talking with a group of professionals about business cards. Business cards, for the most part, tend to be very boring and unmemorable. People take your business card and throw it away.
I have even written an inexpensive e-book about getting maximum effectiveness out of your business card and turning it into a real [...]
Marketing - An Expense? Or an Investment?
My target niche is small businesses and entrepreneurs. With these types of businesses, usually when they write a check for anything, it is coming out of their own pockets, not the coffers of some faceless entity. As a result, these businesses are extremely cautious about what they spend money on.
When I speak to someone about [...]
